📫 [email protected]

🔗 in/piotrslusarski

I'm an ex-journalist turned content designer. For the last 15 years, my job has been to structure and present information so it’s easy to find, understand, and act upon.

Projects I’m happy with

I’m good at sensing other people's feelings finding connections where there seem to be none coming up with alternative ways to move forward figuring out what's wrong and resolving it


UX writer/Copywriter > Spacebridge (8 mos)

Jun. 2021–still / London, UK / Freelance

> Platform helping jobseekers avoid person-team misfit

Piotr consistently goes above and beyond to deliver exceptional results – and it shows in the final product.

Szymon Niemczura, CEO, Spacebridge

Content designer > Crédit Agricole Bank Polska (9 mos)

Apr. 2021–still / Wrocław, Poland / Part-time

> Polish branch of the 3rd largest bank in Europe


Senior content designer > Symetria (5 mos)

Nov. 2021–Mar. 2022 / Poznań, Poland / Full time

> UX agency, main client: Allegro (Polish version of Ebay)

Did content audit, voice and tone discovery workshop, and style guide to get consistent UI copy for one of Poland’s biggest e-comm platforms

UX writer > OK Roger (7 mos)

Mar. 2021–Sep. 2021 / Austin, Texas, USA / Freelance

> Siri-like assistant for business travelers

Onboarded users to how the product is part machine, part human – with UI copy redo, transactional emails, or explainer videos

Content writer > Comarch Financial Services (6 yrs)

Jun. 2015–Oct. 2021 / Kraków, Poland / Full time

> Software house that builds systems for banks

Became go-to guy for people across seniority levels to write and consult all things content – op-eds to VUI dialog flows

Contributing journalist > Bloomberg Businessweek + 11 more (9 yrs)

Nov. 2006–Jun. 2015 / Warsaw, Poland / Freelance

> Um, well, just press outlets

Interviewed 100s of sources and wrote 1000s of clear words on marketing, culture, and hi-tech to flesh out the why


1. Beliefs

Things I stand by

Good design is invisible unless out of kilter

Clarifying the unclear beats simplifying the complex

2. Tidbits

Things that make me...me

I'm beta-testing a framework to fix dark patterns in apps

I took a 3,000 mile road trip in a car deemed world's worst

3. Wins

Things I'm most proud of

Top grad of a first-ever UX writing course taught by ex-Googlers

Named damn fine writer by Ryan Farrell of dailyuxwriting.com

4. F*ckups

Things I learned from (the hard way)

Tried to improve team workflow, was kicked out instead

Got close to working with my hero but lost her trust